Projects that can change Hospitality & Tourism Industry of Pakistan

Pakistan is a country that enjoys 4 seasons, deserts, mountains (world’s 2ndlargest mountain known as K2), opportunities for ski lovers, scuba diving and many other things that are available in Pakistani premises, but our public is not aware of the existing opportunities in tourism industry. Further the infrastructure of Tourism Industry needs justification from authorities. Though TDCP (Tourism Development Corporation) is assisting Pakistani Tourism Industry, but the steps by TDCP fails to draw the attention of National and International Tourists.


Talking about Pakistani Hospitality & Tourism Industry, following upcoming projects which are either in planning or development process can change the view of Tourism Industry by facilitating Guests and Tourists with latest trends of Hospitality.

Hyatt Regency Lahore

Hyatt is a famous and globally known company that deals in Hotels, Resorts, Lodging and Leisure activities. Hyatt has developed itself as a symbol of luxurious company who love to serve its guests with heart soul. The passionate company now operates and runs about 500 hotels and over 90,000 rooms worldwide. Hyatt is developing its 5 Star Hotel in Lahore, Pakistan near Allama Iqbal International Airport to facilitate Business and Corporate Business Class.

Hyatt Hotels Corporation will own, run and manage the 5 Star Hotels according to international standards, while the project also includes construction of shopping mall, Corporate Suites and Serviced Apartments. The entire project is named as Pace Circle by Pace Pakistan, while marketed by Athar’s Marketing. More specifically, Hyatt Regency Lahore at Pace Circle will offer 300 Keys (343 bays), a pool deck, state of art Food & Beverage and Hospitality Services. The Project will help Pakistan to attract entrepreneurs, businessmen, travelers and tourists, while Lahore will get a state of art hotel, convention center and luxury apartments that will further accelerate the economy.

Bahrai Golf City Rawalpindi

Bahria Town is known for its quality residential and commercial projects. Bahria Town is one of the earliest developers who introduced the leisure and luxurious life style in residential communities. Bahria Town Rawalpindi chapter is developing the Bahria Golf City which will provide the Pakistan’s first ever Golf Resort Residential Community, while the 5 Star Sheraton Hotel will also served Guests across the world. The Golf Course Community along with 5 Star Hotel with modern facilities and amenities will attract Tourism from Capital of Pakistan as the site of Bahrai Golf City is located at 15 minutes of drive from Diplomatic Enclave Islamabad.

The Hill View Resorts located on Main Murree Road with views of Margalla Hills, Sheraton Hotel that will have 372 luxury rooms, modern Country Club and Serviced Villas will entertain National and International Guest. To provide comfort to Guest and visitors, the project also features a fully serviced Spa, state of art gymnasium and beautifully designed outdoor swimming pools. In short, the site will become an ultimate place for cherishing happiness with your family members, colleagues and other fellow mates.

Naltar Valley and Ski Resort:

Naltar Valley is located about 40 KM North-West of Gilgit City. Naltar Valley is known for its magnificent mountain scenery and wildlife. Pakistan Air Force has a Ski School at Naltar Valley that teaches PAF aircrew, Defece Personals of Pak Army Civilians and Student of Ski School. The Ski Federation of Pakistan formed in December 1990 is headed by chief of Air Staff, while Vice Chief of Air Staff is President.

Pakistani government is looking forward to provide facilities at Natlar Valley, the recent development and upgrading project for Naltar will attract people towards the valley, however the sad incident of Naltar Valley has delayed the project. Authorities have setup a 180 seater Chair Lift to facilitate the Skiing Lovers aiming to provide and assist the Ski Sports in Pakistan. Indeed the Naltar Chair Lift Project will attract Ski Lovers across the Pakistan and World as well.

Naltar Ski Resorts has a slope of 600 meters, while the oldest Skiing Resort of Pakistan is located at an altitude of about 10500 feet. Pakistan Skiing Federation arranges annual Ski Festival and Programs, while students of Naltar Skiing Resorts also participate in International Skiing Sports and Festivals to represent Pakistan on International Horizon.

Lahore Canal Chair Lift:

Government of Punjab is planning to develop a 22 KM long Chairlift that will run from Thokar Niaz Baig to Jallo Mor with a cost of about 20 billion rupees. The Plan is in preliminary stage of conception, however government should look for financial resources, energy alternatives, management and safety issues, legal issues and that whether the project is sustainable in current scenario or not.

Lahore City hailed the first Chairlift project back in 2002 near Saggian Bridge. The private project was discontinued and became operational again in 2011, however no proper marketing and with no government patronage, the project failed to attract people. The upcoming Lahore Canal Chair Lift Project is likely to provide recreational and leisure facilities to Lahori People above 45 feet of Lahore Canal. Tough opposition parties are creating hurdles by marking the project as unnecessary and unaffordable in current scenario. Punjab Government is already working on Orange Line Metro Train Project after completion of Lahore Metro Bus Project.

As a tourism market and spotter, the better and advance transportation facilities in City will not only upgrade the life style of public, but also will help to boost the tourism in ancient city with rich historical background.


Pakistan is blessed with numerous historical and beautiful places. Our land is home to some of the ancient societies including Mohenjo-daro (2600 BC), Taxila (Gandhara Period, known for Buddhists and Hindus Center), Harappa (represents Indus Valley Civilization), Mehar Garh (dates back to 7000 BCE to c. 2500 BCE, know is a part of Balochistan) etc. However Pakistan lacks proper Hospitality and Tourism Infrastructure, while Pakistan also needs to improve the Law & Order situation. The current operation (Zarb-e-Azab) in Pakistan by brave Pakistani Army against Terrorists is securing the future of Pakistan and Pakistani People. Pakistan can give tough time to European and Latin American destinations by developing the sites that Allah Almighty has gifted Pakistan. Currently France is leading the Tourism Industry, while China, Turkey and Thailand are the only Countries in Asia in top 10 List.

Alternate To Northern Areas Tourist Spots in Pakistan

Pakistan is a diverse country and is blessed with mountains, beaches, sea views, natural places, hill stations and various cultural sites. Despite unfavorable law & order conditions, Pakistani Tourism Sector attracted 1 million people in 2012. Tourism in Pakistan was on Peak during 1970s as foreign tourists feel save, moving between northern areas, Middle Punjab, Sindh and Balochistan was safe enough without security measurements. During the same era of 1970s, Hollywood producers also Picturized a movie named Bhowani Junction.


Attraction for Tourist in Northern Areas:

Pakistan is home to various mountains above 7000 meters and hence attract adventurers, mountaineers, sky-divers and relevant sports lovers. Apart from high altitude mountains, Pakistan is also homes to various fortresses, ancient architectures build by various Kings and warriors during their peak time. The Guardian published an article with title “Top 5 Tourist Sites in Pakistan” after 2005 Kashmir earthquake including Taxila, Karakoram Highway, Karimabad, Lahore and Lake Saiful Muluk.

In 2007, Pakistani Prime Minister launched Visit Pakistan campaign to promote Tourism in Pakistan. The campaign includes fairs, regional sports, religious festivals, handicrafts exhibitions, historical museums and others. Pakistan is also home to the Highest Polo Ground in World in Shandur.

The recent operation by Pakistan Army will help to improve and secure the areas by cleaning up the terrorists from northern areas, so we can hope that Tourism in Northern Areas will get attention of local and international tourists.

Alternates for Northern Areas:

Pakistani people rush northern areas during their vacations and holidays. The accommodation rates boom during summer season. The sign is good for the growth of area, however the heavy rush is disturbing the natural ambience of these areas. As every year, people rush these beautiful natural spots, the needs of accommodations, recreational facilities, amusements, leisure activities, monuments arises by day by day to overcome the demand. Though Pakistan has infrastructure of all sort of transportation including Roads, Rail Network and proper Air travelling facilities, but Pakistani Tourism authorities must develop the sites with proper recreational facilities and start awareness campaigns to market the Tourism Sector of Pakistan and shift the burden equally to other Tourism sites.

The recent agreement between Pakistan and China to develop the Silk Road that will connect China with Pakistani Sea Ports will also help to improve the Tourism and Travelling Industry. The heavy investment by China in infrastructure will accelerate not only construction industry, but will also add fuel to Tourism, Travelling and Hospitality industry of Pakistan. We should avail the opportunity by investing in Tourism and Hospitality to attract people by facilitating them with state of art Tourism services.

Here are some alternatives to northern areas that can provide leisure, recreational and fun activities to visitors.

Gorakh Hill Station:

The lovers of Hill Stations can visit Gorakh Hill Station located in the Kirthar Mountains at the elevation of 5688 feet or 1734 meters of height. Gorakh hill station is about 94 kilometer northwest of Dadu City and spans over 2500 acers of area. Its elevation is a reason that the site’s temperature remain below 20 degree during summer and -5 degree in winter. The area also receives Snow Fall occasionally.

Government of Sindh is working on a project for the construction of road from Dadu to Gorakh Hill Station. A Rest House is serving the visitors, however lack of proper facilities is a way that the picturesque site is unknown for most of Pakistani People. Sindh’s coldest Tourism and Picnic site require attention of authorities to make the site more attractable. If you want to visit the site, you must plan properly and don’t forget to get a jeep and a local driver as well for safe journey.

Ranikot Fort:

Ranikot Fort is dated back to 836 when Imran Bin Musa Barmaki started the construction of fort. Ranikot is listed in the UNESCO World Heritage Sites and is located near Sann Jamshoro District in Sindh Province. Ranikot Fort is also known as Deware Sindh or Sindh Wall. The Fort is known as the world’s largest Fort with 26 kilometer of perimeter. Visitors to Ranikot can approach the site via Kirthar Range about 30 KM southwest of Sann. The site is located about 90 KM from Hyderabad. Ranikot fort is visible from a distance of 5 KM, while the zigzag and rolling walls presents the twist and dip over the hill. Ranikot Fort has 4 entrance gate including Sann gate for main entrance, Mohan fate towards west, Amri gate on north, while Shah Pir gate is located towards south.

The local myth about fort suggests the arrivals of fairies for bathing on full moon from an underground water source near the Mohan gate. Other main attractions include harem, guest rooms, quarters of soldiers and court. Ranikot has two further forts inside including Shergarh Fort which offers an entire view of Ranikot and Meeri Fort. You will enjoy hills, ditches, streams, ponds, watchtowers, bastions and valleys during your trip to Ranikot Fort.

Cholistan Desert:

Cholistan Desert is located 30 KM from Bahawalpur and spans over an area of about 26300 square kilometers. The desert further joins the Thar Desert that further moves into Indian side. A Visit to Bahawalpur is not a complete visit without visiting the Cholistan Desert. The famous tourist spot if famous for an annual Jeep Really, while the tropical rain forest in Cholistan named as Dodhla Forest also serves tourists. Cholistan is also home to several Forts including Derawar Fort, Phoolra Fort and Marot Fort. Derawar Fort is famous as a historical sightseeing spot among tourists. Its walls have a circumference of about 1500 meters with 30 meters of height. The fort is included in the UNESCO World Heritage Sites in Pakistan. Cholistan Jeep Rally is main attraction for visitors to Cholistan and Bahawalpur, Tourism Development Corporation along with Punjab government arranges the Cholistan Jeep Rally that attracts about 100,000 visitors.

Other attractions during Bahawalpur visits may include Bahawalpur Wildlife Zoo (hyenas, leopards, Asiatic lions, Bengal tigers and other regional wild life animals), Lal Suhanara National Park (Wildlife Park). Paying a visit to Noor Mahal could add sweet memories to your trip.

Beaches in Pakistan:

Pakistan has a coastline of about 1046 KM. Pakistan owns several beaches including the most famous one Clifton Beach. Following beaches in Pakistan are serving tourists and travelers searching sites for leisure and recreational activities.

Clifton Beach:

Clifton beach also known as Sea View located on Arabian Sea. Clifton beach was once popular for its silver sand and best health resort during 20th century, however an oil spill in 2003 destroyed the beauty of most accessible beach totally. Clifton Beach is still a popular spot for public of Karachi for enjoying the cool water of beach. Restaurants and food chains are providing the food items on waterfront of Clifton Beach.

SandsPit Beach:

SandsPit beach is located southwest of Karachi is a famous and lucrative spot for tourists. SandsPit Beach is famous for Yachting from October to March as the sea is clam and cool during that period, however it is advised that not to visit the site during monsoon. You will enjoy the marine life of SandsPit Beach. Visitors can enjoy swimming and sunbathing, horse and camel riding at SandsPit Beach.

Paradise Beach Point:

Attraction for Paradise Beach is a sandstone horn promontory rock that attracts families and tourists from Karachi and across Pakistan. Paradise Beach Point is accessible from Mauripur Road. The visitors to Paradise Beach can also visit Nathia Gali Beach where you can enjoy the marine life including reptile species.


These are the some of the Tourist spots which can reduce the pressure on Northern Tourism Sites. Further Pakistani authorities must pay attention to restore the natural beauty of sites in order to promote the sustainable tourism and to maintain the charm and attraction of any site.

How I Managed TO Escape a Catastrophe During My Journey To Azad Kashmir?

Azad Kashmir is among the world’s most mesmerizing and pleasurable places I’ve been to. Being a passionate traveler, I’ve visited thousands of places in Pakistan. I’ve even travelled abroad to taste the relish of the beautiful meadows, and that cozy sound of the Niagara Falls, but I would say that Azad Kashmir is one of the best places. Although the entire Pakistan is full of heavenly places, but one must visit Azad Kashmir.


My Journey

I still remember the most exciting Sunday of my life, because the next day it wasn’t a day to attend my boring University Classes, rather I had to depart from Lahore sharply at 9:00 AM. I packed my clothes, and all such things that were a necessary part of this journey. Because my dream is to become a tourist and explore the world, I prefer to live in Tent instead of Hotels. Of course, I didn’t left my Laptop and Internet Device behind to update my fans about my journey to Azad Kashmir.

As I love travelling alone, and because it was one of the prolonged journeys of my life, I had some pocketful of cash, 5 Mobile batteries, a Solar Battery Chargers, 2 Sunscreens and 15 different cloths. The bus reached Islamabad in 5 hours. We had a stay of about 30 minutes and then set off, and the next stop was Azad Kashmir without any further delays.

Finally Reached

At last after a long and tiring journey the bus arrived, and we all boarded off from the bus. Most of the passengers had reservations for hotels, and I was the only person who headed towards a safe place to dig up his tent and build a shelter to live.

The worse thing happened was we reached Azad Kashmir, and I was hardly left with 1:30 hours because it was evening time and the sun was about to set. I had to do things in a hurry, and was tired as well. Somehow, I managed to setup all things in time. I lit up the LED light, had a small Skype Call with my family members and told them that I reached safely. Don’t be astonished, you can easily catch Internet Signals in nearly all places of Pakistan except a few.

The Bad Incident

My bad luck that while I was hiking on the 18th day of my journey I was robbed away a big sum of money. I nearly lost 80% of my money and was worried. There was no chance that my family members could send me money. I tried to contact my friends but all in vain.

The last option left was my brother who was living in Australia. I saw some Money Exchange services, and thought they could help. Luckily I had a successful Skype session with my brother and he said that the only option available was to send me Money through PayPal.

Unfortunately, PayPal doesn’t support its services in Pakistan, and to receive money we must have a verified PayPal account. I got depressed. However, this post helped me to get a verified PayPal account. Double the luck was that I already had a Payoneer Master Card and it played a vital role in verifying my PayPal.

Anyhow, my brother sent me money and I withdrew it from my PayPal to my Payoneer card and swiped it at the nearest ATM to get the Cash. The rest of the journey was successful, but I came back early as I feared that the thieves may rob me again.

Can’t Forget That Naran Tour Back in 2013. #Memories

After a few posts regarding travel I realized that I should write about my own personal experience. It’s my hobby to travel but I never shared my own experience about traveling before, but now I’ll write about my Naran’s tour. I was doing ACCA and my college friends planned to do a tour at Naran. You can say it paradise on Earth, people don’t come here in Pakistan otherwise they would come to know about its beauty and also innocent people of Pakistan. Without any ado let’s start my tour to naran.


All we friends planned that we’ll hire a coaster that will be our conveyance to naran. As per plan we hired a coaster that could carry 20 people and we were 25, so we managed to sit in that coaster by putting some chairs in the middle of seats. Our plan was to leave Lahore (Our City) at mid night and we were on time.

For our tour we brought some snacks and juices and for dinner we stayed for an hour on Islamabad terminal. The dinner was awesome and during the dinner we got sad news, one of our friends didn’t come for the tour and I checked that his Whatsapp status was showing that his father is in hospital. I became shocked and also my other friends also didn’t believe because his father was really nice person and we had got together at his home many times with his father. I texted him and also called him but I think he was busy and then I set my Whatsapp status as we’re sorry that we left you as we didn’t know that uncle is in hospital, we’ll come back soon to see him. This incident made our mood quiet sad but we decided to move on and will visit uncle after 2 days when we’ll be back.

After a long journey of 12 hours we reached Naran and OMG what tricky and dangerous roads were there. We prayed and thanked Allah for taking us safe in Naran. We Slept, and on the very next day we packed our bags for Lalazar, you can say it a small part of heaven. You’ll be amazed to know that native Windows XP’s wallpapers’ image was taken from this location; a beautiful place with lots of greenery, mountain and waterfalls. We took a bath in the waterfall with some other guys who were from Lahore too. Then we moved on to Lalazar’s mountains and Woah! Those were just tremendous. Because of our friend’s father health, we decided to move back to Lahore on the very next day and unfortunately, we came back. But I can’t forget those mountains with ice and greenery and also those waterfalls. Soon I’ve a plan to go with my friends again in this December. I’ll add another post here to tell you more about my next experience.

Best Q Mobile

QMobile is a Pakistani smartphone corporation; QMobile is the biggest smartphone corporation in Pakistan.

According to the corporation, QMobile stands for “Quality Mobile” and it was launched back in 2009. As the first local mobile phone company in Pakistan to enter the tech market, and it has gone quite deeply and well known by the Pakistanis. QMobiles are well known from their middle ranged smartphones.

QMobile has produce devices includes some tablets and dozens of phones both touch screen, QWERTY, Wi-Fi and they all run on Android Operation Software. QMobile also launched a Windows Phone name “QMobile W1” in 2015 and also the QMobile launched the first ever Android One smartphone named QMobile A1 in Pakistan; which is under the Google Android One smartphone program.


Choosing best QMobile phone

Choosing perfect Android Operating System

QMobile smartphones comes with a particular Android Operation Software, QMobile phones comes in both new and old Android Operation Software. Google has not stop in launching new Android Operation Software since the release of first Android Operation Software. Newer operating systems offer upgraded features and come with fixes and corrections for different bugs, which makes new Operation Software more preferable.

Phone Display Size and Resolution

4 inches display smartphone has grown to become the norm for Android phones. It is small to carry around by owner comfortably; but 4 inches is too small compare to large screen smartphones. QMobile have lot of phones with different size of screen, getting a larger screen is a good idea. 5 inches smartphones are the most common smartphones used throughout the world.

Android phones come with different resolution depths. Best resolution is a high resolution. Though, it is hard to detect the difference between resolutions with the human eye without peering too closely once you go above 300 ppi.

Choosing the Memory Capacity

QMobile smartphones come with varying storage capacities. Some smartphones even come with memory card slots that allows for expandable storage options. Though, storage depends on the needs of the users. For users who prefer to store their photos, music, and video files on their mobile devices and do more downloading, the ability to expand memory storage is a perfect idea. But for users who prefer using their Android phones solely for communication, any memory storage is ok.

Battery Life Span

QMobile phones offer decent battery life. A single charge usually lasts for at least 24 hours with normal calling and using habits. But, some QMobile phones deliver strong battery spans; some comes with advanced features that will allow them to optimize their energy usage for longer energy gains. QMobile phones with over 2000mAh battery will be perfect for users with high demand for battery life span. Smartphones with long battery life spans is more ideal.

Who can Utilize Branded SMS in Pakistan?

Like all across the globe digital marketing and most significantly a modern day marketing technique that has over shaded all other’s is SMS marketing. If we specifically talk about the usage of SMS marketing by Pakistani company’s and business owners it’s immense – especially if we check the recent statistics.


The reason for adopting this technique by countless brands of various industries and companies and even individuals is because of SMS Marketing effectiveness. Doing SMS marketing of any product you produce or any service you and your company offers SMS marketing can boost your clientage within no time.

As far as branded SMS marketing is concerned, it is currently the most in demand way by brands and companies in Pakistan – who want to boost their sales. The question arises here is, which companies and individual business owners can use Branded SMS to endorse their products and services. The answer is anyone in Pakistan can utilize the Branded SMS marketing technique for promoting their business. Branded SMS has become the most cost-effective, instant and result oriented marketing medium in Pakistan, which provides outcome soon after executing it.

Why all types of companies and business owners in Pakistan can employ Branded SMS is because – there is no such restriction that who can. But, it is advised that reputable brands and business owners who should do this whenever they want. There is a simple process called masking that is a kind of request that is forwarded by an SMS marketing service provider to the telecom companies for the approval of specific brand name. This brand name after masking approval then can be used for sending branded SMS. Then these marketing campaigns will show the approved brand name as a sender to its receiver – instead of a shortcode that was approved for this purpose.

To apply for a masking also known as the brand name for making branded SMS campaign only require a company or sole proprietor doing any sort of business to send an application on its letterhead. Yes, no matter which kind of business or company you own you just need to have an official letterhead with a stamp and you can apply and obtain a masking of the brand name you applied for.

Afterwards, you can send as much as branded SMS to a group of people that can be hundreds and even in the thousands – to inject your promotional marketing messages. SMS marketing done through branded SMS showing your company or brand name as the sender will certainly persuade prospective clients towards buying your offered products and services. As, branded SMS have a lot more persuasive sociological effect – than non-branded short code marketing SMS.

So, any business owner or brand wants to boost their sale can utilize branded SMS marketing for enlightening their target market regarding rewarding products and services they offer.