Projects that can change Hospitality & Tourism Industry of Pakistan

Pakistan is a country that enjoys 4 seasons, deserts, mountains (world’s 2ndlargest mountain known as K2), opportunities for ski lovers, scuba diving and many other things that are available in Pakistani premises, but our public is not aware of the existing opportunities in tourism industry. Further the infrastructure of Tourism Industry needs justification from authorities. Though TDCP (Tourism Development Corporation) is assisting Pakistani Tourism Industry, but the steps by TDCP fails to draw the attention of National and International Tourists.

Talking about Pakistani Hospitality & Tourism Industry, following upcoming projects which are either in planning or development process can change the view of Tourism Industry by facilitating Guests and Tourists with latest trends of Hospitality.

Hyatt Regency Lahore

Hyatt is a famous and globally known company that deals in Hotels, Resorts, Lodging and Leisure activities. Hyatt has developed itself as a symbol of luxurious company who love to serve its guests with heart soul. The passionate company now operates and runs about 500 hotels and over 90,000 rooms worldwide. Hyatt is developing its 5 Star Hotel in Lahore, Pakistan near Allama Iqbal International Airport to facilitate Business and Corporate Business Class.

Hyatt Hotels Corporation will own, run and manage the 5 Star Hotels according to international standards, while the project also includes construction of shopping mall, Corporate Suites and Serviced Apartments. The entire project is named as Pace Circle by Pace Pakistan, while marketed by Athar’s Marketing. More specifically, Hyatt Regency Lahore at Pace Circle will offer 300 Keys (343 bays), a pool deck, state of art Food & Beverage and Hospitality Services. The Project will help Pakistan to attract entrepreneurs, businessmen, travelers and tourists, while Lahore will get a state of art hotel, convention center and luxury apartments that will further accelerate the economy.

Bahrai Golf City Rawalpindi

Bahria Town is known for its quality residential and commercial projects. Bahria Town is one of the earliest developers who introduced the leisure and luxurious life style in residential communities. Bahria Town Rawalpindi chapter is developing the Bahria Golf City which will provide the Pakistan’s first ever Golf Resort Residential Community, while the 5 Star Sheraton Hotel will also served Guests across the world. The Golf Course Community along with 5 Star Hotel with modern facilities and amenities will attract Tourism from Capital of Pakistan as the site of Bahrai Golf City is located at 15 minutes of drive from Diplomatic Enclave Islamabad.

The Hill View Resorts located on Main Murree Road with views of Margalla Hills, Sheraton Hotel that will have 372 luxury rooms, modern Country Club and Serviced Villas will entertain National and International Guest. To provide comfort to Guest and visitors, the project also features a fully serviced Spa, state of art gymnasium and beautifully designed outdoor swimming pools. In short, the site will become an ultimate place for cherishing happiness with your family members, colleagues and other fellow mates.

Naltar Valley and Ski Resort:

Naltar Valley is located about 40 KM North-West of Gilgit City. Naltar Valley is known for its magnificent mountain scenery and wildlife. Pakistan Air Force has a Ski School at Naltar Valley that teaches PAF aircrew, Defece Personals of Pak Army Civilians and Student of Ski School. The Ski Federation of Pakistan formed in December 1990 is headed by chief of Air Staff, while Vice Chief of Air Staff is President.

Pakistani government is looking forward to provide facilities at Natlar Valley, the recent development and upgrading project for Naltar will attract people towards the valley, however the sad incident of Naltar Valley has delayed the project. Authorities have setup a 180 seater Chair Lift to facilitate the Skiing Lovers aiming to provide and assist the Ski Sports in Pakistan. Indeed the Naltar Chair Lift Project will attract Ski Lovers across the Pakistan and World as well.

Naltar Ski Resorts has a slope of 600 meters, while the oldest Skiing Resort of Pakistan is located at an altitude of about 10500 feet. Pakistan Skiing Federation arranges annual Ski Festival and Programs, while students of Naltar Skiing Resorts also participate in International Skiing Sports and Festivals to represent Pakistan on International Horizon.

Lahore Canal Chair Lift:

Government of Punjab is planning to develop a 22 KM long Chairlift that will run from Thokar Niaz Baig to Jallo Mor with a cost of about 20 billion rupees. The Plan is in preliminary stage of conception, however government should look for financial resources, energy alternatives, management and safety issues, legal issues and that whether the project is sustainable in current scenario or not.

Lahore City hailed the first Chairlift project back in 2002 near Saggian Bridge. The private project was discontinued and became operational again in 2011, however no proper marketing and with no government patronage, the project failed to attract people. The upcoming Lahore Canal Chair Lift Project is likely to provide recreational and leisure facilities to Lahori People above 45 feet of Lahore Canal. Tough opposition parties are creating hurdles by marking the project as unnecessary and unaffordable in current scenario. Punjab Government is already working on Orange Line Metro Train Project after completion of Lahore Metro Bus Project.

As a tourism market and spotter, the better and advance transportation facilities in City will not only upgrade the life style of public, but also will help to boost the tourism in ancient city with rich historical background.

Conclusion:

Pakistan is blessed with numerous historical and beautiful places. Our land is home to some of the ancient societies including Mohenjo-daro (2600 BC), Taxila (Gandhara Period, known for Buddhists and Hindus Center), Harappa (represents Indus Valley Civilization), Mehar Garh (dates back to 7000 BCE to c. 2500 BCE, know is a part of Balochistan) etc. However, Pakistan lacks proper Hospitality and Tourism Infrastructure, while Pakistan also needs to improve the Law & Order situation. The current operation (Zarb-e-Azab) in Pakistan by brave Pakistani Army against Terrorists is securing the future of Pakistan and Pakistani People. Pakistan can give tough time to European and Latin American destinations by developing the sites that Allah Almighty has gifted Pakistan. Currently France is leading the Tourism Industry, while China, Turkey and Thailand are the only Countries in Asia in top 10 List.

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